CAMPER, BELGRAD, 2020
Russian designer Maxim Maximov leads the team at Asketik, a Moscow-based interior and product design studio. Located inside Moscow’s Metropolis Mall, the studio’s first Together store features a clean, minimalist aesthetic designed for maximum functionality. Classic details like exposed warehouse shelving and 15x15 white matt tiles pay tribute to the industrial look of Soviet supermarkets while the prominent use of red represents small details from Maximov’s childhood